Liberty Guide
Those who serve. A city that welcomes them.
The Liberty Guide connects visiting service members with San Francisco businesses ready to welcome them. Discover local offers, explore beyond the waterfront, and make the most of your liberty.
Local business? Put your restaurant, shop, hotel, tour, or attraction in the guide and invite Fleet Week visitors through your doors.
FOR SAN FRANCISCO BUSINESSES
Turn a warm welcome into a reason to visit.
Fleet Week brings visitors to our waterfront and neighborhoods. The Liberty Guide helps connect that visit with your business. Share an offer that works for you and gives those who serve another reason to step inside.
Bring visitors through your doors
Give guests a reason to choose your restaurant, shop, hotel, service, or attraction while they explore San Francisco.
Help people discover you
Bring your offer, location, and website together in the Liberty Guide so visitors can plan a stop at your business.
Show your community pride
Join local businesses in making San Francisco's welcome tangible. Choose an offer that reflects your business and your appreciation.
How to participate
- Choose your offer. Pick a discount, special menu, added benefit, or experience that makes sense for your business.
- Submit your details. Tell us about your business, location, offer, and who can redeem it.
- Get ready to welcome visitors. Make sure your team knows the offer, dates, and redemption requirements.
Make it your own
A dining discount with military ID. A special tour rate. A complimentary upgrade with purchase. A Fleet Week menu. These are ideas, not requirements—set clear terms and choose what works for you.
FOR VISITING SERVICE MEMBERS & ELIGIBLE GUESTS
Your liberty. Your San Francisco.
In Navy, Coast Guard, and Marine Corps tradition, liberty is time away from duty to relax, recharge, and explore. Let the guide introduce you to the neighborhoods, local favorites, and attractions beyond the waterfront.
Check each offer before you visit. Eligibility, dates, and redemption requirements vary by business. Look for details about military personnel, veterans, first responders, and other eligible guests, and bring any identification requested.
Explore local offers
Participating businesses appear below as offers become available.
Check back soon!